Wildfire by Google's Social Brand Series

Originally shared by Denis Labelle
Wildfire by Google's Social Brand Series
1. Is it working? Performance benchmarks for social campaigns. <- click
2. The four big mistakes brands make in social marketing
3. How to use your social audience to drive free impressions for your brand
4. As a large enterprise brand, how do I structure for social?
5. How can I get more support and budget for social marketing within our organization?
6. Amplify reach with social
7. How can I approach social marketing in a highly regulated industry?
8. How to stay on top of trends in the fast-moving social marketing industry
9. The 17 mistakes brands commonly make in social marketing
10. How your brand can take advantage of real-time marketing
11. How can I get more engagement from my social audience? More likes, +1s, comments and shares?
12. How should brands combine content with paid social advertising?
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